FANBOX announces the opening of its Paris, France office.

FANBOX, a leader in loyalty programs and gift cards, announces the opening of its Paris, France office.

"Our new office in France becomes the company's first overseas franchise territory and an important step toward achieving our goals," explained Daleyne Guay, president of FANBOX.

FANBOX France will be led by Jocelyn Cayer who is responsible for developing the French market for FANBOX's COMMUNI-T brand, which features an innovative card designed for retirement communities and school campuses. COMMUNI-T is a safe, easy and convenient way to make purchases without the need to carry cash, thereby reducing the risk of theft in retirement residences and on campuses.

"I am delighted to be associated with a company as dynamic as FANBOX," said Jocelyn Cayer. "My first priority is to put everything in place to develop the French market and build awareness for the company. In France, companies increasingly recognize the need to seduce their customers and FANBOX offers a range of innovative products to help reach that goal."

"We are pleased to welcome Jocelyn Cayer to our team. He has the background and experience needed to develop our new office in France, which remains a key market priority and a natural fit for our company," stated Daleyne Guay. "French retailers are dynamic and avant-garde in their approach to business and very few private customer loyalty programs currently exist. The opportunity for FANBOX to build awareness for its products and offer its expertise to the French market is huge."

FANBOX is a leader in "SKU-based" loyalty programs and gift cards. Headquartered in Boucherville (Quebec), the company also has offices in Boston (Massachusetts) as well as in Paris (France). Since its founding in 2002, FANBOX has been a leader in technologies and relational marketing. From year to year, thanks to its extensive expertise, FANBOX has continued to set the benchmark for the successful establishment and management of loyalty programs and affinity groups.