lundi, juillet 13, 2009

Google & Virgin America's Online Scavenger Hunt Campaign Rocked

Here's more proof that fun is what brand-building and customer loyalty are all about these days. Love this Google-Virgin scavenger hunt!

Google Apps partnered with Virgin America to launch a unique campaign where they invited people taking Virgin America flights all day, as well as those sitting on computers at home or work to participate in an online scavenger hunt for clues to answer questions they would pose at you on a website called "Day In The Clouds."

http://www.dayinthecloud.com